MediaME Forum 2012: The Levant Digital Media Event: Zafer Younis

DAY 1 – DECEMBER 3RD, 2012
11:45 – 12:15 What can’t 49% of Internet users live without? And how many JDs is a fan worth?

At 11:44 Zeid introduced Zafer Younis from The Online Project, our first Arabic speaker of the evening. Zafer’s presentation was very original, filled with “FYI” feeling, he talked about how the internet user changed and with this change the expressions differ nowadays between a normal client or user and a client with an active social media life, who can make a difference.

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He also talked how everything is turning into a social media helper like lamps with wireless power. He talked about the types of friends we have, and how they effect a brand by their recommendation to a certain product or a place.

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He even said a story [true story] that happened in Egypt about a baby girl who was named Facebook! Poor girl!


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